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Meta is boycotting integration between Facebook Messenger and Instagram due to the EU

Meta is boycotting integration between Facebook Messenger and Instagram due to the EU

The decision to cut the connection between the two platforms represents a strategic change for Meta.

Instagram and Facebook Messenger will lose their interconnection, which was originally introduced in 2020.

Initially, Meta’s goal was to improve the user experience through this Cross-platform interaction; However, it appears that the company has now reconsidered this decision.

Mark Zuckerberg’s house has expressed its intention to stop integration between Messenger and Instagram starting in mid-December 2023.
Although there is no official reason from the company, it is assumed that this choice was influenced by the desire to avoid Potential regulatory implications In the European Union.

The decision represents a strategic change, indicating a rethink compared to the previous direction taken in the context of integration of messaging platforms.

Causes and effects

Starting mid-month, Facebook accounts will no longer have access to activity status or read receipts, and existing conversations will not be moved to either platform.
Starting mid-month, Facebook accounts will no longer have access to activity status or read receipts, and existing conversations will not be moved to either platform.

The announcement of the integration between services dates back to 2019, and its actual implementation will take place in 2020.

This has allowed users to interact directly with Facebook friends on Instagram for some time, but the decision to revoke it appears to be a direct reflection of the Digital Markets Act (DMA), which the European Union adopted in 2022, which aims to prevent… Formation of monopolies Through large digital platforms.

The DMA gives the European Commission the power to impose fines of up to 10% of a company’s global turnover for violations of the law.

As for the practical consequences, it will not be possible to start new conversations or calls with Facebook accounts from Instagram.
Any existing conversations with Facebook accounts will become available Reads onlyPrevent sending new messages.

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Facebook accounts will not be able to view activity status or read receipts.
Any existing conversations with Facebook accounts will not be moved to the inbox in the messaging app.

Sudden facial transformation

The functionality to be removed was not particularly used by users of both platforms
The functionality to be removed was not particularly used by users of both platforms

Currently, Meta has not provided any explanation regarding this change.
However, it is worth noting that few people in practice report experiencing this feature, suggesting that its absence may not cause major problems.

The company may have to make further adjustments to comply with European Union regulations, given the recent controversy raised by activists.

It has also emerged that another meta-product, WhatsApp, is developing a feature called “Third Party Chat” Adherence to European laws on messaging interoperability, which aim to encourage competition from new entities against tech giants.

Finally, regarding The rest of the familyIt has been reported that the bureaucratic issues that delayed the launch of Threads in the EU may have been resolved.
The “Anti-X” social network is expected to be rolled out within the month, although there are currently no specific details.